Entrepreneurs Unplugged: Pete Sheinbaum, Founder and CEO of Mandelbrot Project, Inc.

Networking Reception at 6:15 PM

Tags: Entrepreneurship

Silicon Flatirons, ATLAS, and ITP present Pete Sheinbaum as our featured entrepreneur with moderator Brad Feld.

Peter A. Sheinbaum is the Founder and CEO of The Mandelbrot Project, Inc. a Foundry Group backed stealth startup based in Boulder, Colorado. Mr. Sheinbaum is also the former CEO of DailyCandy, Inc. In 2000, DailyCandy hired Mr. Sheinbaum to assist with the launch and development of DailyCandy.com. In 2003, he was named COO of DailyCandy and in 2005 named CEO. After a successful sale of DailyCandy to Comcast Interactive Media in 2008, Pete guided the Company though the transition before departing in May of 2009.

Prior to DailyCandy, Mr. Sheinbaum held the following positions: Director & CRM Practice Leader for Empower Solutions (ERP & CRM software consulting and implementation), COO of AlexBlake.com (retail e-commerce), and Manager of E-Commerce for E! Television Networks. Additionally, Mr. Sheinbaum has served on several boards and advisory committees including IdealBite.com, TravelPost.com (sold to Sidestep), and TotalBeauty.com as well as investing in, and mentoring, a variety of technology startups.

Mr. Sheinbaum holds a BA in Economics from Colgate University and an MBA from The Anderson School at UCLA. Prior to graduate school he worked as a financial analyst and associate in both commercial banking (Chemical Securities) and private equity (Lehman Brothers), respectively. Mr. Sheinbaum grew up in Westport, CT and currently lives in Boulder, CO with his wife and two children.

Entrepreneurs Unplugged is a meeting place where faculty, students and community members with technical backgrounds learn about and get involved in entrepreneurship. In particular, the program offers students and faculty an opportunity to learn how a successful start up is created as well as an opportunity to network. Each Entrepreneurs Unplugged meeting features food, drink and – most importantly – an experienced entrepreneur to discuss his/her start-up experiences.


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