Sleeping with the Enemy: Vertical Integration in Entertainment

Platforms and content owners have traditionally been on opposite sides of the negotiating table. Both have spent ungodly sums in effort to persuade lawmakers to impose royalties and terms that favor their respective business models. And now, they’ve begun acquiring each other. In 2019, Disney bought Hulu from Comcast. In 2021, Amazon bought MGM. Our annual IP Conference will explore the implications of vertical integration between platforms and content owners – Who wins? Who loses? Should we be concerned?

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